Blog

App Discovery

6 min read

MAR 17, 2026

And the Oscar Goes To…OEM Advertising!

Orit Sharon

Author

app marketing

5 min read

FEB 20, 2026

How Marketers can Leverage OEM Advertising During Ramadan 2026

Orit Sharon

Author

Appnext in general

5 min read

FEB 04, 2026

Love at First Swipe: Why OEM Discovery is the Heart of Valentine’s App Growth

Orit Sharon

Author

App Discovery

5 min read

FEB 03, 2026

How On-Device Discovery Helps Dating Apps Reach Singles Beyond Social Feeds

Orit Sharon

Author

App Discovery

6 min read

JAN 28, 2026

Why the T20 World Cup Is India’s Biggest Mobile App Growth Moment?

Orit Sharon

Author

App Discovery

5 min read

JAN 22, 2026

AI in Marketing 2026: Turning “Always-On” from Buzzword to a Real Growth Engine

Orit Sharon

Author

app marketing

8 min read

JAN 09, 2026

2026: The “Super Year” of Sports and the New Playground for App Marketing

Orit Sharon

Author

app marketing

7 min read

DEC 17, 2025

Agentic AI in Marketing: Redefining Europe’s Mobile Landscape in 2026

Orit Sharon

Author

app marketing

5 min read

DEC 05, 2025

The AppsFlyer Performance Index 2025: What Appnext’s Rankings Mean for Your Growth Strategy

Siddharth Shenoy Siddharth Shenoy is the Country Manager for AppnextIndia LinkedIn

Author

App Discovery

6 min read

NOV 21, 2025

Personalização impulsionada por IA: sua verdadeira vantagem na Black Friday

Leandro Oliveto

Author

App Discovery

8 min read

NOV 03, 2025

AI-Driven Personalization: Your Real Black Friday Advantage

Orit Sharon

Author

Appnext in general

9 min read

OCT 15, 2025

The 2025 Guide to User Acquisition for India’s Festive Season

Orit Sharon

Author

Appnext in general

5 min read

OCT 09, 2025

Maximizing ROI: A Guide to High-Performing Mobile Ad Formats

Orit Sharon

Author

Appnext in general

7 min read

OCT 01, 2025

Por que a Psicologia do Impulso é a Arma Secreta na Aquisição de Usuários

Leandro Oliveto

Author

Appnext in general

3 min read

SEP 29, 2025

South Africa’s App Economy: Growth, Opportunity, and the New Rules of User Acquisition

Rajeev Jumani

Author

Appnext in general

3 min read

SEP 23, 2025

Appnext and HONOR Announce Strategic Partnership to Enhance Mobile Experience Across EMEA

Orit Sharon

Author

Appnext in general

7 min read

SEP 15, 2025

Why the Psychology of Impulse is the Secret Weapon in User Acquisition

Orit Sharon

Author

Appnext in general

5 min read

SEP 02, 2025

Holiday Cheer or Personalization Overload? Where to Draw the Line

Orit Sharon

Author

Appnext in general

4 min read

AUG 28, 2025

How App Marketers Can Win Over Gen Z & Millennials

Isha Akhairamka

Author

Appnext in general

7 min read

AUG 25, 2025

Tendências de Compras para a Volta às Aulas: O Que Está Guiando as Escolhas dos Consumidores Nesta Temporada

Leandro Oliveto

Author